Google My Business
Dominate Your Local Market
Your Google My Business profile is the most trusted source of information for your business online, possibly even more than your website! Consumers regularly search for businesses online. Actually, 84% of the time when consumers are looking for a new service provider or product they search on Google.
As much as 85 to 90% of the time searchers primarily choose the organic search results because they trust them more than ads, and Google My Business Listings and take up the majority of that top of the first page with just three results.
These results do not show up for every search phrase but they’re highly relevant when it comes to local search for businesses. Consumers convert into customers at the highest rates from organic results. This ties into our reputation management service as well, because 88% of consumers look at online reviews being as trustworthy as a personal recommendation from a friend or family member. That is key with your Google My Business listing because one of its main features showing customer reviews.
Regarding customer conversion, a whopping 18% of local mobile searches result in a sale within 24 hours! These folks are poised and ready to buy! That’s and incredible rate of speed for a sales cycle. It’s quite a simple process:
- People are searching for a specific service or product
- Have found a business that provides what they’re searching for locally
- Knows that the business has a great reputation
- They’re already in a buying mode
What does that mean for you as the business owner?
It means is that you can really just spend less time as a business owner chasing down opportunities and more time processing paying customers. Consumers tend to do business generally with the first company they come in contact with about 78% of the time, so being in a position to capture that customer and keep them for life is important to the long-term value that the customer brings you. Repeat business makes the cost to acquire a new customer that much cheaper and makes your marketing budget incredibly efficient!
Our Google My Business Service is a monthly recurring service that optimizes your GMB for maximum leverage and includes posting to it multiple times per week. This is basically SEO but specifically tailored to your Google My Business listing. It’s its own living entity separate from your website, and has the ability to be grown and optimized, just like a website does.
- Increase how many people find your listing on search
- Increase how many people find your listing on maps
- Increase how many people view your photos
- Growing new search queries
- Expanding the radius/reach
- Drive more calls to your business
- Drive more visitors to your website
- Drive more directions requests to your business
Google provides this listing to you but your business must be claimed and verified. As long as you can provide proof that you’re an actual business and you have an actual location or your service provider that serves customers at their homes such as an electrician, plumber, etc. By optimizing your listing, you will be able to explode the growth of your business within your local footprint.
